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Bryant Castro

Product Designer & People Manager

How I work (in less than 5 minutes)

How I work (in less than 5 minutes)

How I work (in less than 5 minutes)

Bryant's Journey

Before becoming a product nerd, bryant spent 4 years in the fashion industry where he launched a brand that sold in over 30 countries.
Currently he founded 2 subscription products, 1 coffee brand and 1 vintage camera brand.

Timeline (some of it…)

Today

Metamap

Metamap

Metamap

Improved TTV by 5%

AMP

AMP

AMP

Time to market of 45 days

Bitso (Director)

Bitso (Director)

Bitso (Director)

20% MAU increase

20% MAU increase

Casai (Manager)

Casai (Manager)

Casai (Manager)

4.8 CSAT

4.8 CSAT

True Money

True Money

True Money

Wizeline

Wizeline

Wizeline

2018 and earlier…

philosophy

People build products

People build products

Fostering collaboration and nurturing talent, Bryant deeply values human connections, believing that a harmonious work environment fuels stellar creations. Efficiency and practicality are the dance to deliver results for our users and the organization. The perfect blend of business & empathy.

Pragmatism > "UX Theater"

Pragmatism > "UX Theater"

He believes that some aspects of the UX process have become outdated, often leading to extended timelines and the risk of losing sight of the user context. By embracing pragmatism, he expedites the delivery of product interfaces, allowing businesses to gather insights swiftly. Therefore, minimizing the need for lengthy and costly phases such as exhaustive research or endless design revisions.

Bryant's ability to adapt his workstyle to the culture and people he is working with has been key for our South East Asia business. While working with our clients, ranging from Startups to some of the biggest Corporation in Thailand, Malaysia, and Australia, he has consistently deliver new businesses and long-lasting client relationships.

Bryant's ability to adapt his workstyle to the culture and people he is working with has been key for our South East Asia business. While working with our clients, ranging from Startups to some of the biggest Corporation in Thailand, Malaysia, and Australia, he has consistently deliver new businesses and long-lasting client relationships.

Bryant's ability to adapt his workstyle to the culture and people he is working with has been key for our South East Asia business. While working with our clients, ranging from Startups to some of the biggest Corporation in Thailand, Malaysia, and Australia, he has consistently deliver new businesses and long-lasting client relationships.

Wendy. CPO @ MiSalud

In his role as UX manager, Bryant has shown interest in the team and the needs of each member. He has always been attentive to listening and giving feedback on how to be constantly growing in order to have a positive impact in the business, product or experiences while users being the main axis.

In his role as UX manager, Bryant has shown interest in the team and the needs of each member. He has always been attentive to listening and giving feedback on how to be constantly growing in order to have a positive impact in the business, product or experiences while users being the main axis.

In his role as UX manager, Bryant has shown interest in the team and the needs of each member. He has always been attentive to listening and giving feedback on how to be constantly growing in order to have a positive impact in the business, product or experiences while users being the main axis.

Silvia. Designer @ BBVA

I am amazed with his knowledge in problem solving and design thinking. He is so creative, Kind and caring. I should say I am so lucky to have the chance to have work with him.

I am amazed with his knowledge in problem solving and design thinking. He is so creative, Kind and caring. I should say I am so lucky to have the chance to have work with him.

I am amazed with his knowledge in problem solving and design thinking. He is so creative, Kind and caring. I should say I am so lucky to have the chance to have work with him.

Afrouz. Designer @ AEDIFION GMBH

Eyecandy

CONVERGENCE

An AI Risk analysis tool

AMP

E-commenrce conversion tool packed with upsell, cross-sell, experimentation and more…

MEWT

SME's banking app for the Indian market

Thank you.

Thank you.